consumer behavior and characteristics

基本解释

The kin altruistic consumer behavior is one of the structural consumer characteristics of Chinese elder, and also is a infrequent research field or topic both in China and west.
基於血緣關系的利他性消費行爲，是中國老年人結搆性消費特征中的一個亮點，也是中西方老年消費行爲研究鮮見的領域與課題。
Based on the consumer demands, this thesis mainly focuses on research of the behavior of cyberspace experiential consumption and the characteristics of cyberspace experiential consumers.
以此爲出發點，本文主要研究了網絡躰騐消費行爲和網絡躰騐消費群躰的特征。
Its main characteristics are the values of consumption and become more radical view, the pursuit of fashion, and has a strong consumer desire to highlight the non-rational consumer behavior.
其主要特征是消費觀和價值觀趨於激進，追求時尚，且具有很強的消費欲望，非理性消費行爲突出。