purchase intent

基本解释

With the economy slowing down, how will consumers' confidence and purchase intent be impacted?
中国经济增速趋缓将如何影响消费者信心和消费意愿？
In recent years, the emergence of Shanghai as a high-end property market hot on the old villa attracted the attention of such enterprises, and purchase intent more clearly.
近年来，上海高端房地产市场所兴起的一股老洋房热就吸引了这类企业的关注，且购买意向比较明确。
In addition to the countries of Southern Africa, a number of countries in West Africa, including Nigeria, have also indicated their intent to purchase power from Inga.
除了南部非洲国家之外，西部非洲的若干国家，其中包括尼日利亚，也表明有意从因加购买电力。

To that end, Tapiture is tailored to leverage the trend of affluent, socially connected males with direct purchase intent.
FORBES: Tapiture Bets Men Will Say, "Hey Dude Check This Out"
Ad-awareness dropped from 44% on January 15 to 38% on March 4, while purchase intent decreased from 14% to 7%.
FORBES: BlackBerry Gaining Back Ground on Ad Awareness while iPhone Purchase Intent Slips
The Davie Brown Index looks at multiple attributes to determine a celebrity's ability to influence brand affinity and consumer purchase intent.
FORBES: Out Of The Booth

购买意愿
The relationship of perceived quality and perceived value and the relationship of perceived value and purchase intent are also linear correlation. Perceived quality can’t explain perceived value much, but perceived value can explain purchase intent more.
感知质量与感知价值,感知价值与购买意愿之间同样具有正向线性相关性。
购买意向
Then 300 questionnaires were sent out in four universities,and 284 valid questionnaires were retrieved. Then by data analysis,the paper validates the three hypothesises and build up a equation about the consumer purchase intent of undergraduates’.
然后以全国四所高校为范围发放调查问卷,经数据分析,建立了大学生购买意向的回归方程。