selling proposition
常见例句
- Whatever your unique selling proposition is, it’s gotta make simple logical sense.
無論你的銷售計劃是怎樣地獨特，它應該符郃簡單的邏輯。 - Your unique selling proposition should be communicated in terms of how it will benefit your visitors.
您獨特的銷售主張，應在如何傳達將有利於您的訪客條款。 - Philip Kotler says that the difficulty firms have in creating functional uniqueness has made them “focus on having a unique emotional selling proposition (an ESP) instead of a USP”.
菲利普-科特勒認爲在産品上難以做到獨一無二的公司，將“營銷的重點轉移到情感銷售主張，來代替獨特銷售主張”。 - North and South's unique selling proposition is that they, extraordinarily for a modern pop band, play instruments.
ECONOMIST: The last big thing - Cadillac, for one, might take issue with that--it has a 400hp, 5.7-liter V8 without any dome--but it's a selling proposition.
FORBES: Magazine Article - Selling proposition: Our gold is vaulted in Switzerland, not the sketchy places (New York, London and Toronto) used by the competition.
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