product placement

1. N-VAR Product placement is a form of advertising in which a company has its product placed where it can be clearly seen during a movie or television programme. (电影或电视节目中的) 植入式广告[商业]

It was the first movie to feature onscreen product placement for its own merchandise. 这是第一部为自己的商品做银幕植入式广告的电影。